This article will talk about Internet word-of-mouth marketing, and the 5T model of Internet word-of-mouth marketing includes the corresponding knowledge points. I hope it will be helpful to everyone. Don’t forget Bookmark this site. A list of the contents of this article: 1. How to make a word-of-mouth marketing plan 2. What about online word-of-mouth marketing? Any enterprise, when planning online word-of-mouth marketing, must take into account the relationship between user leaders and target people. 2. Through the "endorsement" of authoritative media and celebrities, lay the foundation for your company, brand, and products. Many big brands spend money every year to invite celebrities to endorse them and promote them on social media. This is a kind of endorsement. 3. Methods of brand word-of-mouth marketing: (1) Content marketing and promotion of soft articles: publish articles on relevant websites. (2) Forum brand marketing promotion: full case of forum BBS marketing. (3) Word-of-mouth marketing promotion: Q&A marketing, SNS word-of-mouth publicity (4) Promotion of network business resources. (4) Viral marketing: plan network marketing events and carry out viral promotion. 4. For enterprises, how to do online word-of-mouth marketing? Product analysis, keyword positioning: based on product attributes, functions, positioning, features; keyword popularity, and degree of optimization. What is Internet word of mouth marketing, how to do it? Improve brand loyalty: use word of mouth marketing strategy Internet word of mouth marketing, encourage early users to recommend products to others in Internet word of mouth marketing, persuade others to buy products, have brand loyalty of consumers, long-term benefits Nature can also be guaranteed. For enterprises, how to do Internet word-of-mouth marketing Internet word-of-mouth marketing? Product analysis, keyword positioning: Based on product attributes, functions, positioning, and featured online word-of-mouth marketing; keyword popularity and degree of optimization. Microblog word-of-mouth marketing Microblog marketing is highly grassroots and widely distributed on PCs and mobile phones. You can find some grassroots large-scale reposts to improve online word-of-mouth. SNS word-of-mouth marketing SNS is mainly based on forums and communities. Generally speaking, it must first have a certain crowd base, that is, followers. The product is really not bad. The first prerequisite for a good word-of-mouth is that the product is really good, at least the customers can use it well. If the user experience is poor, online word-of-mouth marketing can save the company for a while, but it cannot save the company forever. How should corporate brands do online word-of-mouth marketing? 1. Advertisement marketing, forum marketing can be included in advertorial marketing to a certain extent; there is also the newly-emerged WeChat marketing, which is a precision marketing method; community marketing, And SNS marketing; integrated marketing; video marketing and so on. 2. The effect of word-of-mouth marketing communication has been recognized by the industry, and the ways and means of word-of-mouth communication also have their own advantages and disadvantages. To practice word-of-mouth marketing, we must be good at discovering and utilizing all available resources. 3. Plan offline activities or cooperate with public welfare activities to connect with the brand and other activities that can enhance user participation and build a good reputation for the brand; at the same time, expand the scope of word-of-mouth communication through brand loyal fans, opinion leaders and other personnel to achieve viral word-of-mouth communication . Word of mouth is the goal, marketing is the means, and products are the cornerstone. 4. How to do word-of-mouth marketing promotion? Search engine: Baidu 360, Sogou and Shenma search engine optimization is still the focus of word-of-mouth optimization. The most used Baidu is 360, Sogou, and Shenma. International promotion should consider Google, Yahoo, etc. 5. The method of word-of-mouth marketing for enterprises to accurately position products No matter what kind of enterprise, the attributes it has are limited, and it is difficult to ensure that everyone likes it. Therefore, we must have a precise positioning of the product and target the right crowd. 6. Word of mouth marketing Word of mouth promotion purpose:? In a relatively short period of time, the information can be covered by the entire network, and word-of-mouth marketing can be carried out through network resources such as portal websites, forums and interactive platforms, so as to expand the popularity and brand influence of the enterprise and increase the sales of products or services. This is the end of the introduction about Internet word-of-mouth marketing and the 5T model of Internet word-of-mouth marketing. Have you found the information you need? If you want to know more about this, remember to bookmark and follow this site.